Thinking With Type

Praise for Ellen Lupton’s book

Thinking with Type

“Type is the foundation of print and web design. Everything you need to know about thinking with type, you will find here. This richly detailed update to the classic text belongs on the shelf of every designer, writer, editor, publisher, and client.”
-Jefferey Zeldman-

“This beautifully designed book on understanding typography

Fills A Big Void

It enables the reader to grasp the principles of typography through inspiring examples with warm, straightforward explanations ”
-Paula Scher-

“This engaging book offers principles without dogma and

History
Without Arcana
In short, it is a compendium for literate typographic practice ”
-Andrew Blauvelt-

“This book is essential reading for the design student and the perfect

Wake Up Drug

for the most stodgy of design experts ”
-John Maeda-

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Burger King and David Miami create a startling ad that speaks out against bullying www.itsnicethat.com/news/david… — posted Yesterday at 11:33 pm
So great to have the legendary Betty Cooke on campus today! @mica_gd @micagrad ift.tt/2yEKBOQ pic.twitter.com/Euz3tNQ42L — posted Yesterday at 2:55 pm
So proud of my sistah Michelle Q! twitter.com/MusicAsMetaphor/st… — posted Yesterday at 1:59 pm

Hello in advance to all the design students at Linfield College. See you Thurs! goo.gl/o6SREx pic.twitter.com/1mlV2U7LcR — posted Yesterday at 1:59 pm
49. Doug Thomas by Scratching the Surface via #soundcloud soundcloud.com/scratchingthesu… @mica_gd @micagrad — posted October 21, 2017 4:49 pm

Thinking with Type

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